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Beonic is an Australian company that develops world-leading technology.
Beonic’s retail intelligence systems equip retailers to convert store visitors into actual customers. They use highly accurate people counting sensors to monitor visitor traffic and trends within retail environments. Beonic’s smart analytic software then delivers detailed visitor traffic reports that enable retailers to make more effective decisions about advertising, merchandising and cash register service levels. This leads to happier customers, more sales and greater profit.
Beonic was established in the late 1990s to solve a problem that plagued a major shopping centre – understanding how many people visited the centre and how they moved through its retail precinct. This problem turned out to be widespread.
During the past decade, Beonic has developed two major product lines: Its Traffic Pro people counting system and its flagship Traffic Insight retail intelligence solution.
Beonic’s industry-leading customers include many well-known names such as IKEA, Telstra Shops, Angus & Robertson Bookshops and Adidas. Beonic systems are also used by many shopping centre management groups such as Mirvac, AMP, Gandel and Centro shopping centres, and public facilities such as the Sydney Opera House, the State Library of South Australia and Melbourne’s Federation Square.
Beonic has received widespread recognition of its successful growth and track record for innovation. In 2003, the company was awarded “Rising Star” status by Deloitte Touche Tohmatsu in a report on Australia’s fastest growing technology companies. In 2005, Beonic's Traffic Insight solution won a coveted iAward, which recognises it as Australia’s most innovative business technology application.
In 2006, Beonic beat a large field of international competitors to win a prestigious Asia Pacific Information and Communication Technology Award (APICTA), which recognised it as one of the Asia Pacific region's top technology innovators.
Beonic’s success is based on its ability to constantly set new standards of innovation. By partnering with industry-leading organisations, Beonic has applied its internationally patented technology to solve new business problems. An example is Beonic’s queue-busting QEW (Queue Early Warning) system, which alerts store managers before queues start to form at checkouts.
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