Supermarkets can deploy Beonic’s world-leading Queue Early Warning (QEW) system, which provides an alert before queues begin to form. This allows managers to reallocate staff to cash registers to supply this customer demand.

Major Fast Moving Consumer Goods (FMCG) companies can also use Beonic’s camera-driven system to trigger interactive marketing displays in supermarkets when people are nearby.  This enhanced customer interaction can stimulate purchases at a lower cost than in-store promotional staff.

Beonic’s retail intelligence systems use state-of-the-art people-counting technology to relate visitor numbers to actual sales, providing an accurate performance measure of sales conversion. Beonic reports enable retailers to make more effective decisions about advertising effectiveness, merchandising and staff levels. Traffic Insight utilises breakthrough “insect vision” cameras that represent a generational leap beyond people-counting systems based on infrared beams.

Traffic Insight’s advanced people-counting sensors record visitor numbers entering stores as well as going to specific merchandising areas.  Sophisticated analytic software informs managers about how people move through the store, identifying “hotspots” and “dead” spots.